"I AM . . ." it declares, singing into the darkness. "I AM, I AM, I AM!"
To which the darkness has an answer [...]
"SO WHAT? BIG DEAL, BIG DEAL, BIG DEAL . . . SO WHAT?"

  - from Earth, by David Brin

I think that nicely summarizes the significance of starting a new blog in this day and age. We'll see if anything interesting happens as a result.